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Articles by Fractional Leaders Ltd
Growth, Scaleup, Marketing, Strategic Advice

6 Ways a Fractional Marketing Lead Can Give You...
Less spaghetti, more sauce. 6 ways hiring a fractional marketing lead can give you competitive edge Growing a business…
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Growth, Marketing

Test your marketing strategy in under 10 minutes
Over my years as a marketing director and fractional CMO, I've built a system that enables me to quickly get up to…
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Business Management

Do you need a sounding board?
"Sounding board" - that's a phrase I hear a lot at the moment. It seems business leaders and founders struggle to find…
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Marketing, Business Growth

Customer Acquisition Cost (CAC): The Growth Metric Every...
There’s one metric every head marketer needs to know, but few actually do.If you’re a marketer manager or leader: get…
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Financial Services

Find a fractional CMO for your fintech
TL/DR: Many finance businesses struggle to effectively communicate their value.Most tech businesses find it even…
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Growth, Scaleup, Start-ups, Marketing

10 Tips for Low-Cost, High-Impact Marketing in 2025
Marketing budgets are in trouble - in real terms (as a % of revenue), they dropped for UK businesses in 2024 according…
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Coaching, Marketing, Start up business

Coaching Matters... Marketing Coaching For Founders
  In recent months, I've been working on the coaching side of my business. It's something that has grown out of my…
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Management, Fractional CMO, Strategic Advice

Fractional - the new way of working for start-ups and...
Almost every start-up I’ve worked in has had a portfolio or fractional Finance Director. It’s a concept which has been…
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